Potluri Vara Prasad (born 8 September 1970), is a serial entrepreneur and Philanthropist. He is Executive Chairman & Managing Director at PVP Ventures Ltd. an active educationist.

Early life and family

Prasad Vara. Potluri was born in Vijayawada, Andhra Pradesh to P. Raghavendrarao and P. Mangataradevi. After his schooling from the NSM Public School in Vijayawada, he completed his Bachelors in Mechanical Engineering from KL University.

He is the Husband of Jhansi. Sureddy, and the Father of Daughter : Pearl and Son : Param

He has been involved in shady deals where he was accused of misrepresenting land deals with Deutsche Bank.

Early life

Potluri Prasad was born in  Vijayawada, Andhra Pradesh, India, to Potluri Raghavendra Rao and P Manga Taradevi. He has two siblings. He attended NSM Public School in Vijayawada, followed by Mechanical Engineering from Nagarjuna University. In 1994, he completed a Master’s degree at a university in Australia, and in 1995 arrived in the United States.

Career

In 1996, he founded Procon, an IT services company, later acquired by RCM Technologies in 1998. In 2000, he started Albion Orion Company, which merged with SSI. in a significant cross-border transaction valued at $63.65 million.In 2001, Prasad co-founded Irevna, a company in knowledge process outsourcing services, acquired by CRISIL in 2005. In 2006, he established PVP Ventures a publicly traded corporation involved in media and entertainment financing.Under Prasad's leadership, PVP Ventures entered film production with PVP Cinema and also secured the Hyderabad Hotshots franchise in the Indian Badminton League, participating in the inaugural season in 2013.Prasad is also engaged in philanthropy, serving as the chief patron of the Prasad V. Potluri Siddhartha Institute of Technology and a patron at the L. V. Prasad Eye Institute. Presently, he maintains strategic investments in Maven Corp, Karvy Consultants, and is a founding investor of CBay Systems.

Political career

In 2019, Potluri Prasad joined the YSR Congress Party prior to the elections. He received confirmation from the YCP leadership for the Vijayawada Lok Sabha ticket. YS Jagan Mohan Reddy extended a warm welcome to him as a new member of the party. However, in the election, Prasad was defeated by Telugu Desam candidate Kesineni Srinivas by a margin of 8,720 votes.

CEO/Founder, Albion Orion Company LLC, Michigan, 2000

Founded 'Albion Orion Company', a roll up in IT solutions space in the US by acquiring and restructuring two high-end solution providers, Albion International in Atlanta and Orion Consulting in Minneapolis. Subsequently, led the merger of the consolidated entity to SSI Ltd., a publicly traded firm on LSE for $63.65m (2.92 billion), considered as the largest cross border transaction in India as of December 2000.

Procon, Inc. Michigan and Albion Orion Company LLC, 1996 to 2000

Prasad started his first company in 1996. The company, Procon Inc., an IT services company, was acquired by RCM Technologies in 1998. AOC, LLC was acquired by SSI in 2000 for INR 2.92 billion, then the largest cross-border deal. Irevna Limited was acquired by CRISIL (S&P India) in 2005.In 2000, he founded Albion Orion Company, an IT solutions company, by acquiring and restructuring two high-end solution providers, Albion International in Atlanta and Orion Consulting in Minneapolis. Subsequently, led the merger of the consolidated entity to SSI Ltd., a publicly traded firm on LSE for $63.65m (2.92 billion), considered as the largest cross border transaction in India as of December 2000.

Chairman/Founder, IREVNA Ltd., London, United Kingdom, 2001 to 2005

Co-founded and built Irevna Ltd., an organisation providing analytics and research services to investment banks from offshore location. The organisation was the first to pioneer KPO services. Irevna Ltd. was acquired by CRISIL Ltd., an S&P company in May 2005. This company contributes 50% of entire profitability for Crisil in the current environment.

IREVNA Ltd. and PVP Ventures Ltd., 2001 to 2007

In late 2000, he moved to the United Kingdom, where he co-founded company Irevna Ltd., an organisation providing analytics and research services to investment banks from offshore location. The organisation was the first to pioneer KPO services. Irevna Ltd. was acquired by CRISIL Ltd., an S&P company in May 2005. This company contributes 50% of entire profitability for Crisil in the current environment.The company has investment interests in realty and is one of the largest investors in the country in media and entertainment. The company focusses on special situation transactions across multiple domains. The company was formed via acquisition of SSI Ltd. in Chennai on 27 February 2007 with an FDI investment of 8.93 billion.In 2006 he founded PVP Ventures Ltd., The company has investment interests in realty and is one of the largest investors in the country in media and entertainment. The company focusses on special situation transactions across multiple domains. The company was formed via acquisition of SSI Ltd. in Chennai on 27 February 2007 with an FDI investment of 8.93 billion.In 2006 he founded PVP Ventures Ltd., of which he is still chairman & managing director. PVP is a publicly traded corporation traded on BSE, NSE & LSE with 35,000 shareholders. In July 2010, PVP Group ventured into the Indian Media & Entertainment Industry via "Picturehouse Media Ltd". ("PHML"), it is India's largest organised media capital house, supporting the Financing needs of the Indian Entertainment Industry. PHML recent foray into mainstream film production under the banner of PVP Cinema is one of the largest production houses in the country.In July 2010, PVP group ventured into the Indian Media & Entertainment Industry via "Picturehouse Media Limited" (listed on BSE ) and its subsidiary "PVP Capital Ltd." (RBI registered NBFC). Within 2.5 years, PHML has achieved phenomenal success in Tamil & Telugu film financing.In line with the vision, PVP made a bid for Deccan Chargers Team (Hyderabad franchise of Indian Premier League) and emerged as the highest bidder. PVP has recently invested in the Hyderabad franchise "Hyderabad Hotshots" of Indian Badminton League and emerged as the Winning Champions in the Inaugural season of league – 2013.

2008 to present

He is chief patron of Prasad Vara. Potluri Siddhartha Institute of Technology, in Vijaywada. He is also a patron in LV Prasad Eye Institute. He is the owner of the Hyderabad Hotshots, one of the six franchises of Indian Badminton League and former co-owner of the Kerala Blasters F.C.He is a Strategic Investor in Maven Corp one of the six franchises of Indian Badminton League and former co-owner of the Kerala Blasters F.C.He is a Strategic Investor in Maven Corp and Karvy Consultants & a Founding Investor of CBay Systems.

Chairman and managing director, PVP Ventures Ltd., September 2006 to 2007

The company has investment interests in Realty and is one of the largest investors in the country in media and entertainment. The company focusses on special situation transactions across multiple domains. The company was formed via acquisition of SSI Ltd. in Chennai on 27 February 2007 with an FDI investment of 8.93 billion.

In July 2010, PVP group ventured into the Indian Media & Entertainment Industry via "Picturehouse Media Limited" (listed on BSE ) and its subsidiary "PVP Capital Ltd." (RBI registered NBFC). Within 2.5 years, PHML has achieved phenomenal success in Tamil & Telugu film financing.

In line with the vision, PVP made a bid for Deccan Chargers Team (Hyderabad franchise of Indian Premier League) and emerged as the highest bidder. PVP has recently invested in the Hyderabad franchise "Hyderabad Hotshots" of Indian Badminton League and emerged as the Winning Champions in the Inaugural season of league – 2013.

Political life

In March 2019, PVP joined YSR Congress Party in presence of Y. S. Jaganmohan Reddy. He got the Lok Sabha seat from Vijayawada.